Customer Case Studies
Sea to Plate Dining with Premier Fish and Rockwater
A film that tracks a journey of plaice from sea to plate, and all the hard works along the way.
Rupert Hill
October 2, 2024
Resources
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Product News
Fresh product news August 2024
This month’s fresh product updates are here, and we’re excited to announce the release of Fresho’s A.I. Powered Order Entry! In this update, learn about automating your ordering, how to make more informed buying decisions, downloadable customer Price Guides, and more.
Alex Fraser
August 28, 2024
Industry Insights
5 Inventory Management Tips for Fresh Food Distributors
In a challenging fresh food distribution environment, where accuracy in customer service is essential and margins can be tight, we examine your options for Inventory Management Software.
Frank Carron
August 5, 2024
Industry Insights
Why Fresho is Committed to Being a Closed Marketplace
Our Closed Fresh Food Marketplace is a commitment to suppliers and their customers that we will provide a platform that values quality, efficiency and lasting relationships. We have always stood firm against the short-term allure of open marketplaces. They disrupt relationships and lead to a fragmented and less reliable supply chain.
James Andronis
July 15, 2024
Industry Insights
The Biggest Challenges in the Restaurant Industry in 2024
We surveyed Chefs in the UK, Ireland, Australia and NZ to understand what 2024 feels like from their perspective. Learn about their biggest challenges, and how suppliers can help.
Frank Carron
July 4, 2024
Product News
Fresh product news – May 2024
This month’s fresh product updates are here, and we’re excited to announce the release of Fresho inventory management tools! In this post you can learn how to improve your inventory operations, reduce paper costs, and make payments processing even easier.
Alex Fraser
May 10, 2024
Industry Insights
Ultimate Guide to Becoming the Best Fruit and Veg Wholesaler
Discover how to become the best fruit and vegetable wholesaler in your local market. Learn what venues are looking for and how to stand out.
Rupert Hill
May 7, 2024
Industry Insights
A Guide to Data Security for Fresh Food Wholesale
When evaluating SaaS tools (for order management, picking, delivery, invoicing or payment), questions about data security should be part of your process. These are some of the critical security features you should consider.
Frank Carron
April 29, 2024
Industry Insights
How To Become One Of The Best Seafood Wholesalers in Melbourne & Sydney
Explore tips and tricks to become the best seafood wholesaler or supplier so you stand out from your competition.
Frank Carron
April 26, 2024
Industry Insights
How to Reduce Food Waste in Your Business
Learn effective strategies to minimise food waste in your business and contribute to a sustainable future. Discover practical tips to manage excess food efficiently.
Frank Carron
March 18, 2024
Customer Case Studies
Big Michael’s: Managing Rapid Growth
When Peter Marinos founded Big Michael’s Fruit and Vegetables in 2009, he had one van and a single customer. Fast forward to today and, thanks to passion and hard work, Peter and his team ship 1,000 orders a day on 45 trucks to some of their thousands of customers.
Frank Carron
February 27, 2024
Product News
Fresh product news – February 2024
This month’s fresh product updates are here, with a focus on giving your customers an even better experience so your relationships stay strong. Learn how to spot customers who may have stopped ordering, get new customers signed up more easily, and use new flexibility in delivery documents to manage what drivers see.
Alex Fraser
February 27, 2024
Industry Insights
Industry Insiders on the Future of Fresh Food Wholesale
Three industry insiders tell us what changes they would like to see to put fresh food wholesale on a solid footing in 2024.
Frank Carron
January 30, 2024
Industry Insights
How To Become One Of The Best Chicken Wholesale Suppliers
Find out how to become one of the best chicken suppliers in Sydney or Melbourne. Make informed choices for your business with our comprehensive guide.
Frank Carron
January 9, 2024
Press
Warren Oliver Announced as Chief Technology & Product Officer
Fresho has today announced the appointment of Warren Oliver to the newly created role of Chief Technology & Product Officer (CTPO).
Frank Carron
December 18, 2023
Industry Insights
An Industry Veteran Shares His New Year Business Advice
Fresho co-founder Huw Birrell asked Zampa’s Alex Wells what advice he’d give to someone considering starting up a food wholesale business. The response will surprise you!
Frank Carron
December 8, 2023
Industry Insights
From Tears To Triumph: The Transition Of A Fish Supplier From Mum To Son
An interview with the owners of Swansea fish, Debora and Ciaran Rees. We hear what it’s like to run a fresh and frozen fish wholesaler in Wales, and the challenges around handing the business down to the next generation.
Rupert Hill
November 28, 2023
Product News
Fresh product news – November 2023
Jump into this month’s fresh product updates. First up, learn how you can use software to improve your margins. Followed by a bunch of other updates that can help you get paid faster and improve your day-to-day operations.
Alex Fraser
November 28, 2023
Industry Insights
How to use software to improve your margins
The wholesale food industry is fast paced and unpredictable by nature. So it makes total sense that wholesalers find it hard to keep on top of their margins. I sat down with one of Fresho’s Product Managers, Will Armstrong, to talk about just that. Have a watch and learn how suppliers can best use software to improve their margins.
Alex Fraser
November 23, 2023
Product News
Fresh product news – September 2023
In this post we’ll be running through a bunch of new updates designed to improve your business operations and customer relationships. Learn how to pick online for happier customers, optimise your negotiated customer pricing, manage in-app customer requests, and easily update your customer favourite lists.
Alex Fraser
September 30, 2023
Industry Insights
The Connected World Of Seafood Wholesale
In the big world of seafood, a lucky meeting sparked major change. Discover the story behind Greenpoint Fish, a New York based fishmonger and their decision to choose Fresho as their ordering platform.
Matilda Lloyd
September 14, 2023
Industry Insights
How to Look After Your Well-Being Whilst Working in Food Distribution
Working in food distribution is by nature, chaotic, and the hours are unforgiving. Here’s how to look after your well-being and find quality time in your day to unwind, invest time in yourself, and be with your loved ones.
Audrey Lau
September 13, 2023
Customer Case Studies
Navigating the World of Farm-to-Table Food Distribution: An Insightful Interview with Jake Wiltshire of Farmford & Co
Farmford’s story so far is one of resilience, strategic planning, and commitment to the fresh produce trade. Jake shares how he built the business, stays on top of rising food prices, and incorporates technology to grow his business.
Rupert Hill
September 6, 2023
Customer Case Studies
Fruit & Vegetable Supplier Case Study: Scicluna’s Real Food Merchants
To match their rapid growth, Scicluna’s Real Food Merchants embraced streamlined operations through the adoption of software. Join us as CJ Scicluna shares his firsthand perspective on the impact of online ordering on the wholesale food business.
Matilda Lloyd
August 10, 2023
Industry Insights
How does online ordering impact customer relationships?
Discover the real experience of chefs and suppliers with online ordering in the fresh food industry. Find out how leading fresh food suppliers leverage online ordering software to enhance customer service and satisfaction, fostering stronger and longer-lasting relationships.
Frank Carron
August 2, 2023
Industry Insights
How seafood wholesalers can deal with labour shortages
Amidst the lingering labour shortage challenge, a powerful software solution can offer much-needed relief to your business. Utilise online ordering to optimise your team, boost employee satisfaction, and attract new talent.
Matilda Lloyd
June 30, 2023
Product News
Fresh product news – June 2023
Check out these fresh product updates – get a full view of your business health with Data Mode, say goodbye to order disputes with Proof of Delivery, and bulk upload negotiated prices.
Alex Fraser
June 30, 2023
Customer Case Studies
Fruit & Vegetable Supplier Case Study: Fisher & Woods
Starting from humble beginnings, Fisher & Woods has expanded their workforce, number of vans, and product range. Discover how the transition from paper to Fresho saved them 50 hours per week, revolutionising their operations.
Matilda Lloyd
June 19, 2023
Industry Insights
Five ways to save costs with rising inflation
Inflation is on the rise all over the world and it’s food venues in the eye of the storm. Here are five ways your food venue can save costs and minimise risk to combat inflation.
Matilda Lloyd
June 6, 2023
Industry Insights
B2B Wholesale In The Food Industry: Current Packaging Trends
With growing customer expectations for sustainable packaging, food wholesalers face the challenge of finding cost-effective solutions. Explore three packaging trends that are driving positive change in the wholesale food industry.
Matilda Lloyd
May 31, 2023
Product News
Fresh product news – March 2023
This month we’ve had a big focus on two things: helping you improve your cash flow, and making your floor operations smoother.
Alex Fraser
March 31, 2023
Industry Insights
Beyond The Menu: What Chefs Want From Suppliers
To achieve business success, it’s crucial to know and prioritise your customers’ needs. Our invaluable insights from surveying chefs using Fresho will show you how. Read to find out more.
Matilda Lloyd
March 17, 2023
Customer Case Studies
From Kitchen to Wholesale: How Former Chef Built Jolly Foods Into a Thriving Meat Supplier
Jolly Foods, a UK meat wholesaler, switched from paper-based operations to Fresho, resulting in nearly perfect order accuracy. Owner and former chef Tim Adair considers this their best decision and aims to double turnover every four to five years. Read on for more on Jolly Food’s success story.
Rupert Hill
February 28, 2023
Industry Insights
3 Tips for Achieving Success in Australia’s Fresh Produce Scene
The Australian food industry is in a cost crisis, impacting wholesalers and venues. Fresh produce wholesalers should prioritize competitive prices, product range, and excellent customer service to succeed. Read on to learn more about these challenges and how to overcome them.
Evie Jones
February 22, 2023
Product News
Fresh product news – January 2023
In this post we’ll be deep diving into new features that can help your business performance. Learn how you can boost your cash flow with automated payments, discover the power of product categories in delivering a top-notch customer experience, and more…
Alex Fraser
January 31, 2023
Industry Insights
4 Features to Kickstart 2023
Start 2023 off with a bang! Maximize the potential of your online ordering software with 4 must-have features. From real-time pricing to automated payments, delivery management, and reporting, these solutions will streamline your operations, improve customer experience, and boost your bottom line. Read more.
Matilda Lloyd
January 31, 2023
Industry Insights
Food suppliers: Your Checklist to Build an Efficient, High-Growth Business
Based on research, conversations with industry peers and our own experience we have created a resource for fresh food suppliers of all sizes. This gives you the top must-dos if you are looking to increase productivity and scale. Start with this checklist.
Matilda Lloyd
January 17, 2023
Customer Case Studies
Coffee Wholesalers Use Software to Grow Their Business but Maintain Team Size
As Ed’s coffee wholesale business boomed, he implemented Fresho to handle its growth and now “it’s become baked into the fabric of how we operate”.
Matilda Lloyd
December 13, 2022
Industry Insights
Welsh Meat Producers: 5 Ideas to Reinvent Your Business for Greater Profit
Meat producers are a major part of Wales’ heritage, yet they face new challenges. This blog outlines how they can reinvent themselves and grow their business.
Rupert Hill
November 28, 2022
Industry Insights
Improving Staff Turnover
Staff turnover has always been an issue with wholesale food businesses. Learning how to improve the employee experience to reduce staff turnover will help your business grow. Find out more.
Evie Jones
November 23, 2022
Customer Case Studies
Online Ordering Cuts Hours of Manual Writing For Neat Meat
We went onsite at Neat Meat and had a chat with one of the founders, William Eriksen, about his journey with Neat Meat and his experience with using Fresho.
Alex Fraser
November 15, 2022
Customer Case Studies
Seafood Supplier Marrfish Uses Online Payments to Extend Credit Terms for venues
Marrfish are working with Fresho to reduce manual tasks in their operation, and provide a slick online ordering system for wholesale customers. Read more about their journey with the online ordering platform.
Rupert Hill
November 8, 2022
Customer Case Studies
Meat Wholesaler Anticipates Tripling Revenue From Online Ordering
“We couldn’t have done any of this without Fresho” say’s MyButcher’s Founder, Tony Buckley. Since online ordering, MyButcher now has three warehouses and is building a 60,000 KG freezer. Read more about MyButcher’s journey with Fresho.
Matilda Lloyd
October 13, 2022
Customer Case Studies
Sold On The First Fresho Demo, Akaroa Saves An Hour A Day With Online Ordering
We went onsite at Akaroa Salmon and had a chat with sales and customer service rep, Abby de Garnham, about her experience with Fresho. Read how Akaroa Salmon saved an hour a day by digitising their business.
Alex Fraser
October 6, 2022
Customer Case Studies
How Fresho Helps Sydney Market Suppliers
We visited all of the great wholesale food suppliers at Sydney Markets using Fresho. Here’s what they had to say about it.
External Author
September 9, 2022
Customer Case Studies
Australia’s fastest growing business credits online ordering for its success
GetFish, located in the Sydney Fish Markets, collected a revenue of $19.4 million in 2020-21. Frank, the General Manager, says since signing with Fresho “we have never looked back”.
Matilda Lloyd
September 1, 2022
Industry Insights
5: Delivery run mismanagement
In this Guide How delivery management could save your wholesale business hours! Organising delivery runs is a daily task for wholesale food suppliers. To make
Matilda Lloyd
August 30, 2022
Industry Insights
4. Dealing with late payments
Why online payments can be the end of bad payers Dealing with bad payers is something that every UK food supplier or wholesaler will have
Matilda Lloyd
August 25, 2022
Industry Insights
3. Missing out on the ease of digital
Let’s go digital: Why digital invoices save paper & time Invoicing is a necessary part of any business. For wholesale fruit and veg suppliers creating
Matilda Lloyd
August 21, 2022
Industry Insights
2: Outdated product lists
Food suppliers are at a competitive disadvantage with outdated product lists. Online ordering technology offers a simple solution to solve this problem.
Matilda Lloyd
August 20, 2022
Industry Insights
1. Errors from Manual Order Entry
A major pain point for wholesale food suppliers is consolidating orders and manually writing these down. Online ordering software can reduce this, saving hours of time and resources! Read more here.
Matilda Lloyd
August 20, 2022
Industry Insights
Food Suppliers Guide: How to manage your business risks
Providing fresh produce that supports the hospitality, retail, and consumer sectors is an essential function of wholesale food suppliers, which is why it’s crucial for
Matilda Lloyd
August 19, 2022
Customer Case Studies
How Fruitique Wholesale put trust in technology to fuel growth
With online ordering Fruitique has seen a transformation to a business that works smarter, not harder with expansion now on the cards.
Matilda Lloyd
August 12, 2022
Customer Case Studies
Fresho helps Meatsmith open its fourth retail store
With Fresho, Meatsmith increased efficiency, reduced order errors and centralised its systems. The fine butcher has opened its fourth retail store and will continue to expand all over the Melbourne map.
Matilda Lloyd
August 3, 2022
Industry Insights
How Chefs Can Save Hours of Admin With Fresho
Lost invoices, manual data entry, errors in orders resulting in wasted food and sunk costs.… the list goes on. Fresho is solving these pain points for venues across the globe. Find out how.
Alex Fraser
August 3, 2022
Industry Insights
How to avoid the cash flow killer
Cash flow problems are a common concern for businesses. Spiralling debtor days and awkward “please pay us” conversations limit your potential to plan for the
Matilda Lloyd
July 25, 2022
Press
How Fresho Hopes To Help Millions Of Professional Chefs To Order Online
Hundreds of millions of people worldwide now buy their groceries online, sourcing the food and drink they need to feed their families more cheaply and
External Author
July 6, 2022
Press
Early-stage Canva investor backs Fresho in $14m funding round
Fresho, an online platform that lets restaurants order produce directly from suppliers, has raised $14 million, locking in capital to fuel its international expansion before an anticipated drop-off in Australian technology start-up investment.
External Author
July 4, 2022
Press
Fresho secures $10m to accelerates US and UK expansion plans to make food supply chains more sustainable
Fresho, a company that aims to make food supply chains more sustainable between restaurants and their suppliers, has whet the appetite of investors with a $10m series A funding round.
External Author
June 30, 2022
Press
“You never stop learning”: Foodtech startup raises $9 million from Aconex co-founders and Canva investor
Melbourne foodtech startup Fresho has raised $9 million in funding from a group of private investors including Rob Phillpot and Leigh Jasper, co-founders of Aussie construction startup success story Aconex.
External Author
June 6, 2022
Press
Aconex founders lead investment in food tech start-up Fresho
The co-founders of Australian tech success story Aconex are among the investors in a $3 million funding round for Fresho, an online platform that lets restaurants order produce directly from suppliers.
External Author
May 31, 2022
Customer Case Studies
Fresho helped grow our business, says Sussex based Greengrocer
When Jay Carroll decided to take his business to the next level, Fresho’s state-of-the-art ordering software helped get him on his way, opening up new opportunities for the future.
External Author
May 18, 2022
Customer Case Studies
How Travis Diss Fine Foods increased sales by digitising
Small business owner, Travis Diss, had a feasible dream, to holiday for longer than 10 days. For years this dream has been out of reach because stepping back was unimaginable… until implementing Fresho.
Matilda Lloyd
May 11, 2022
Industry Insights
Why reducing food waste has never been so important
Globally, roughly 1.3 billion tonnes of food per year ends up in waste. Each year, on April 22nd, International Earth Day is observed. As it
Alex Fraser
April 22, 2022
Industry Insights
Wholesalers Guide: Moving online
With the progression of technology, a digital shift is approaching. Admittedly, it can be daunting as it removes us from our comfort zone but from
Matilda Lloyd
March 19, 2022
Industry Insights
Is it time to digitise your order-to-Invoice process?
Whether you’re a venue or a supplier you can simplify and improve processes for live pricing ordering picking and invoicing. A recent report by Wholesale
Matilda Lloyd
March 10, 2022
